Sian Armstrong

Hello there, how nice of you to stop by.
I’m Sian, I'm a good listener and I think that's what makes good designers. I've been working for over 7 years with leading user centered design agencies and brands from all sectors, and I rather enjoy it.

Download my CV email me

 


 

Currently based in London, UK

Get in touch:

Email sian.armstrong@gmail.com
Phone: +44 (0) 7542 673 083

Areas of expertise:

Website Design
Intranet Design
Rich Media Design
Electronic Direct Marketing Design
Digital Branding

Barclaycard

Financial services:
Commercial, business, corporate and mobile solutions

My Role: Art director
I lead and manage the design team, together we work to create strategic solutions for multiple platforms including mobile apps for tablets and smart phones.

 

Skycity Casino

Media & Entertainment:
Commercial website concept

My Role: Lead Designer, Information Architect
Reflecting the glamour of the Skycity experience this site showcases the features of their 5 locations across Australia and New Zealand.

 

Skycity Brand Outlets

Media & Entertainment:
Commercial microsite Concepts

My Role: Lead Designer, Information Architect
From 5 star hotels to world class restaurants and bars, these mircosites capture the unique personalities of the individual offerings to be had within each Skycity location.

 

Gen-i, ICT solutions

Telecoms:
Commercial website

My Role: Lead Designer
Gen-i helps their clients align their IT with corporate strategy, their services range from out-of-the-box to bespoke solutions.

 

Tourism New Zealand Corporate

Tourism:
Corporate website

My Role: Lead Designer
On top of their public facing sites, the corporate presence contains news, market information and tourism statistics.

 

Tourism New Zealand Mobile

Tourism:
Mobile website

My Role: Lead Designer
An extensible mobile platform for Tourism New Zealand’s long-term strategy. Efficient and adaptable the content is repurposed from the clients other online sites.

 

Art + Object

Fine arts auction house:
Commercial website concept

My Role: Lead Designer
A holding page with substance for an art auction website. Piquing the audience’s interest with photo galleries, news and downloads.

 

ASB Bank: I want a home

Financial services:
Website refresh concept

My Role: Lead Designer
Aggregating news, views, tips and tools for buyers and sellers from a variety of sources, this site gives ASB Bank’s home loan specialists access to customers and non-customers alike.

 

Mainfreight

Financial services:
Website refresh concept

My Role: Lead Designer
Featuring online tools for Mainfreight’s track and trace services, it is also a vehicle for their global brand.

 

“Sian is a tenacious talent. During our time together at DNA, she was one of the "go to" individuals for interactive based projects that required thoughtful design and beautiful execution. Her understanding of usability paired with her aesthetic sensibility delivered exceptional results for the company. She is also has a great attitude and work ethic, and would be a great addition to any team.”

Douglas Lin, Strategy Director, DNA
May 18, 2009

“Sian is a fantastic senior designer whose work on major accounts including Sky City, ASB Bank and Tourism New Zealand rank as amongst the best from our studio. Her strong aesthetic talent, coupled with a great head for interaction design means she creates interfaces that work as well as they are beautiful... I know I’d have her back in our studio in a heart-beat.”

Ross Howard, Creative Director, Shift
June 2, 2009