Hello there, how nice of you to stop by.
I’m Sian, I'm a good listener, a deep thinker, problem solver and a clear communicator. I like creating interactive things that are a delight to use.
Interested in working together? Well, why wouldn’t you be...
Currently based in London, UK
Get in touch:
Email sian.armstrong@gmail.com
Phone: +44 (0) 7542 673 083
Areas of expertise:
Website Design
Intranet Design
Rich Media Design
Electronic Direct Marketing Design
Digital Branding
Information Architecture
Skycity
Casino Website Concept
My Role: Lead Designer, Information Architect
Reflecting the glamour of the Skycity experience this site showcases the features of their 5 locations across Australia and New Zealand.
Skycity Brand Outlets
Microsite Concepts
My Role: Lead Designer, Information Architect
From 5 star hotels to world class restaurants and bars, these mircosites capture the unique personalities of the individual offerings to be had within each Skycity location.
Gen-i
www.gen-i.co.nz
My Role: Lead Designer
Gen-i helps their clients align their IT with corporate strategy, their services range from out-of-the-box to bespoke solutions.
Tourism New Zealand Commercial Website
www.newzealand.com
My Role: Continual site improvement including campaign & feature design
My work on this double Webby award winning site included developing the interactive maps section and creating features to support international campaigns.
Tourism New Zealand Corporate Website Refresh
www.tourismnewzealand.com
My Role: Lead Designer
On top of their public facing sites, the corporate presence contains news, market information and tourism statistics.
Tourism New Zealand Mobile Website
www.newzealand.com/travel/m
My Role: Lead Designer
An extensible mobile platform for Tourism New Zealand’s long-term strategy. Efficient and adaptable the content is repurposed from the clients other online sites.
Art + Object
Website Concept
My Role: Lead Designer
A holding page with substance for an art auction website. Piquing the audience’s interest with photo galleries, news and downloads.
ASB Bank: I want a home
Website and Refresh Concept
My Role: Lead Designer
Aggregating news, views, tips and tools for buyers and sellers from a variety of sources, this site gives ASB Bank’s home loan specialists access to customers and non-customers alike.
Mainfreight
www.mainfreight.com
My Role: Lead Designer
Featuring online tools for Mainfreight’s track and trace services, it is also a vehicle for their global brand.
“Sian is a tenacious talent. During our time together at DNA, she was one of the "go to" individuals for interactive based projects that required thoughtful design and beautiful execution. Her understanding of usability paired with her aesthetic sensibility delivered exceptional results for the company. She is also has a great attitude and work ethic, and would be a great addition to any team.”
Douglas Lin, Strategy Director, DNA
May 18, 2009
“Sian is a fantastic senior designer whose work on major accounts including Sky City, ASB Bank and Tourism New Zealand rank as amongst the best from our studio. Her strong aesthetic talent, coupled with a great head for interaction design means she creates interfaces that work as well as they are beautiful... I know I’d have her back in our studio in a heart-beat.”
Ross Howard, Creative Director, Shift
June 2, 2009
email: sian.armstrong@gmail.com phone: +44 (0) 7542 673 083 linkedin profile facebook profile flickr profile